{"id":13921,"date":"2018-05-28T07:53:51","date_gmt":"2018-05-28T07:53:51","guid":{"rendered":"https:\/\/www.applift.com\/blog\/gdpr_jp"},"modified":"2018-10-30T08:00:18","modified_gmt":"2018-10-30T08:00:18","slug":"gdpr_jp","status":"publish","type":"post","link":"http:\/\/applift.sohocreative.eu\/ja\/blog\/gdpr_jp","title":{"rendered":"GDPR\u3078\u306e\u6e96\u5099\u306f\u304a\u6e08\u307f\u3067\u3059\u304b\uff1f"},"content":{"rendered":"

<\/p>\n

\u30c7\u30fc\u30bf\u306f\u300c21\u4e16\u7d00\u306e\u77f3\u6cb9\u300d\u3068\u306a\u308b\u3060\u308d\u3046\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u307e\u3067\u30c7\u30fc\u30bf\uff08\u7279\u306b\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\uff09\u306f\u4eca\u65e5\u306e\u30a2\u30d7\u30ea\u5e83\u544a\u3092\u52d5\u304b\u3059\u30a8\u30f3\u30b8\u30f3\u3067\u3057\u305f\u3002\u30c7\u30fc\u30bf\u4e3b\u5c0e\u306e\u5e83\u544a\u306f\u5e83\u544a\u4e3b\u306e\u305f\u3081\u3060\u3051\u306e\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3088\u308a\u95a2\u9023\u6027\u306e\u3042\u308b\u5e83\u544a\u3092\u898b\u3064\u3051\u3001\u305d\u306e\u4e2d\u306e\u5546\u54c1\u3068\u95a2\u308f\u308a\u5408\u304a\u3046\u3068\u3044\u3046\u30e6\u30fc\u30b6\u30fc\u306e\u305f\u3081\u306e\u3082\u306e\u3067\u3082\u3042\u308a\u307e\u3059\u3002\u3057\u304b\u30575\u670825\u65e5\u306bGDPR<\/a>\u304cEU\u3067\u767a\u52b9\u3055\u308c\u308b\u3068\u3001\u30c7\u30fc\u30bf\u3092\u53d6\u308a\u5dfb\u304f\u8a71\u306f\u4e00\u5909\u3059\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n

\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u65b9\u6cd5\u3001\u305d\u3057\u3066\u30e6\u30fc\u30b6\u30fc\u3078\u306e\u5e83\u544a\u306b\u304a\u3051\u308b\u305d\u3046\u3057\u305f\u30c7\u30fc\u30bf\u306e\u5229\u7528\u65b9\u6cd5\u306b\u3064\u3044\u3066\u3001\u3059\u3067\u306b\u591a\u304f\u306e\u60c5\u5831\u304c\u53d6\u308a\u6c99\u6c70\u3055\u308c\u3066\u3044\u307e\u3059\u3002GDPR\u304c\u5c0e\u5165\u3055\u308c\u308c\u3070\u30c7\u30fc\u30bf\u306e\u6a5f\u5bc6\u6027\u3082\u91cd\u8981\u306a\u95a2\u5fc3\u4e8b\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002\u5404\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u304c\u81ea\u5206\u305f\u3061\u306e\u30c7\u30fc\u30bf\u3092\u3069\u3046\u53d6\u308a\u6271\u3046\u304b\u3068\u3044\u3046\u70b9\u306b\u3064\u3044\u3066\u3001\u696d\u754c\u3068\u3057\u3066\u3069\u3046\u5099\u3048\u308b\u3079\u304d\u304b\u30e1\u30c7\u30a3\u30a2\u3082\u5927\u304d\u304f\u53d6\u308a\u4e0a\u3052\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u3053\u306e\u65b0\u305f\u306a\u898f\u5236\u304c\u696d\u754c\u306e\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u3001\u30bb\u30ab\u30f3\u30c9\u30d1\u30fc\u30c6\u30a3\u3001\u305d\u3057\u3066\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u306e\u30c7\u30fc\u30bf\u306e\u6271\u3044\u65b9\u3092\u3069\u3046\u5909\u3048\u308b\u306e\u304b\u3001\u307e\u3060\u308f\u304b\u3089\u306a\u3044\u90e8\u5206\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u5f53\u793e\u306fmParticle<\/a>\u306e\u5354\u529b\u306e\u3082\u3068\u3001\u8aad\u8005\u306e\u7686\u3055\u3093\u304cGDPR\u3068\u306f\u4f55\u304b\u3001\u3053\u306e\u65b0\u305f\u306a\u6cd5\u5f8b\u306e\u65bd\u884c\u304c\u8fd1\u3065\u304f\u306b\u3064\u308c\u3066\u69d8\u3005\u306a\u7a2e\u985e\u306e\u30c7\u30fc\u30bf\u304c\u3069\u3046\u5c55\u958b\u3057\u3066\u3044\u304f\u306e\u304b\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306e\u983c\u308c\u308b\u624b\u5f15\u304d\u3092\u3054\u7528\u610f\u3057\u307e\u3057\u305f\u3002\u3082\u3061\u308d\u3093\u696d\u754c\u3068\u3057\u3066\u306f\u3001\u3053\u306e\u65b0\u305f\u306a\u898f\u5236\u3092\u3069\u3046\u53d7\u3051\u5165\u308c\u5bc6\u63a5\u306b\u9023\u643a\u3057\u3066\u3044\u304f\u304b\u306f\u3084\u3063\u3066\u307f\u306a\u3051\u308c\u3070\u308f\u304b\u3089\u306a\u3044\u3053\u3068\u3067\u3059\u3057\u3001\u72b6\u6cc1\u306f\u5e38\u306b\u5909\u308f\u3063\u3066\u3044\u304f\u3067\u3057\u3087\u3046\u3002<\/p>\n

\u8aad\u3080\u306e\u306b\uff12\u5206\u307b\u3069\u304b\u304b\u308a\u307e\u3059\u304c\u3001\u3053\u306e\u4e2d\u306b\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u304c\u542b\u307e\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

GDPR\u3068\u306f\u4f55\u304b\uff1f<\/h3>\n

GDPR\u3068\u306fEU\u304c\u7b56\u5b9a\u3057\u305f\u6cd5\u5f8b\u3067\u3001\u4e00\u822c\u5e02\u6c11\u304c\u81ea\u5206\u305f\u3061\u306e\u30c7\u30fc\u30bf\u304c\u3069\u306e\u3088\u3046\u306b\u53ce\u96c6\u3055\u308c\u5229\u7528\u3055\u308c\u308b\u304b\u3092\u76e3\u7763\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u3082\u306e\u3067\u3059\u3002\u3053\u306e\u6cd5\u5f8b\u306fEU\u57df\u5185\u306e\u500b\u4eba\u306e\u30c7\u30fc\u30bf\u3092\u53d6\u308a\u6271\u3046\u30b5\u30fc\u30d3\u30b9\u30d7\u30ed\u30d0\u30a4\u30c0\u3084\u56fd\u969b\u4f01\u696d\u3059\u3079\u3066\u306b\u9069\u7528\u3055\u308c\u307e\u3059\u3002<\/p>\n

\u300c\u7f70\u91d1\u304c\u8ab2\u305b\u3089\u308c\u308b\uff1f\u300d<\/h3>\n

GDPR\u306b\u95a2\u3059\u308b\u7f70\u91d1\u306b\u3064\u3044\u3066\u306f\u3059\u3067\u306b\u591a\u304f\u306e\u8b70\u8ad6\u304c\u3042\u308a\u307e\u3059\u3002\u3068\u3044\u3046\u306e\u3082\u305d\u306e\u91d1\u984d\u304c\u5927\u304d\u3044\u304b\u3089\u3067\u3059\u3002\u7f70\u91d1\u306f2\u6bb5\u968e\u306b\u5206\u304b\u308c\u307e\u3059\u3002\uff11\u6bb5\u968e\u76ee\u306f\u6700\u59271,000\u4e07\u30e6\u30fc\u30ed\u3082\u3057\u304f\u306f\u5f53\u8a72\u4f01\u696d\u306e\u524d\u5e74\u306e\u30b0\u30ed\u30fc\u30d0\u30eb\u3067\u306e\u5e74\u9593\u58f2\u4e0a\u9ad8\u306e2%\u306e\u3044\u305a\u308c\u304b\u9ad8\u3044\u65b9\u304c\u9069\u7528\u3055\u308c\u307e\u3059\u3002\uff12\u6bb5\u968e\u76ee\u306f\u6700\u59272,000\u4e07\u30e6\u30fc\u30ed\u3082\u3057\u304f\u306f\u524d\u5e74\u5ea6\u306e\u58f2\u4e0a\u9ad8\u306e4%\u306e\u3044\u305a\u308c\u304b\u9ad8\u3044\u65b9\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n

\uff11\u6bb5\u968e\u76ee\u306e\u7f70\u5247\u306f\u7ba1\u7406\u8005\u3084\u53d6\u6271\u8005\u3068\u3057\u3066\u306e\u7fa9\u52d9\u3092\u6020\u3063\u305f\u5834\u5408\u30012\u6bb5\u968e\u76ee\u306f\u30c7\u30fc\u30bf\u4e3b\u4f53\u306e\u6a29\u5229\u3084\u81ea\u7531\u306e\u4fb5\u5bb3\u304c\u3042\u3063\u305f\u5834\u5408\u306b\u9069\u7528\u3055\u308c\u307e\u3059\u3002<\/p>\n

\u3053\u308c\u304c\u5b9f\u969b\u306b\u3069\u306e\u7a0b\u5ea6\u9069\u7528\u3055\u308c\u308b\u306e\u304b\u306f\u307e\u3060\u4e0d\u900f\u660e\u3067\u3059\u3002<\/p>\n

\u30c7\u30fc\u30bf\u4e3b\u5c0e\u306e\u5e83\u544a\u306f\u3069\u3046\u306a\u308b\uff1f<\/h3>\n

\u696d\u754c\u3084\u69d8\u3005\u306a\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u306e\u9593\u3067\u3044\u304f\u3089\u304b\u6df7\u4e71\u304c\u898b\u3089\u308c\u307e\u3059\u304c\u3001GDPR\u306f\u30c7\u30fc\u30bf\u4e3b\u5c0e\u306e\u5e83\u544a\u304c\u3067\u304d\u306a\u304f\u306a\u308b\u3053\u3068\u3092\u610f\u5473\u3059\u308b\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u305f\u3060\u3057\u3001\u30b9\u30c6\u30fc\u30af\u30db\u30eb\u30c0\u30fc\u306b\u306f\u3055\u3089\u306a\u308b\u900f\u660e\u6027\u3068\u30e6\u30fc\u30b6\u30fc\u30c7\u30fc\u30bf\u306e\u5229\u7528\u30eb\u30fc\u30eb\u306e\u9806\u5b88\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n

\u904e\u53bb\u306e\u30c7\u30fc\u30bf\u306e\u53d6\u308a\u6271\u3044\u306f\uff1f<\/h3>\n

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GDPR\u306e\u4e0b\u3067\u306e\u30c7\u30fc\u30bf\u306e\u7ba1\u7406\u65b9\u6cd5\u306f\uff1f<\/h3>\n

1. \u30a2\u30af\u30bb\u30b9\uff1a\u3059\u3079\u3066\u306e\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3002<\/p>\n

2. \u7279\u5b9a\uff1a\u30c7\u30fc\u30bf\u3092\u8abf\u67fb\u3057\u3069\u3093\u306a\u500b\u4eba\u60c5\u5831\u304c\u542b\u307e\u308c\u3066\u3044\u308b\u304b\u3092\u7279\u5b9a\u3002<\/p>\n

3. \u7ba1\u7406\uff1a\u500b\u4eba\u60c5\u5831\u304c\u610f\u5473\u3059\u308b\u3082\u306e\u3092\u5b9a\u7fa9\u3057\u3001\u305d\u306e\u7406\u89e3\u3092\u5171\u6709\u3002<\/p>\n

4. \u4fdd\u8b77\uff1a\u30c7\u30fc\u30bf\u4fdd\u8b77\u306e\u9069\u5207\u306a\u30ec\u30d9\u30eb\u3092\u8a2d\u5b9a\u3002GDPR \u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9<\/a>\u6a5f\u80fd\u3092\u5099\u3048\u305f\u30e2\u30d0\u30a4\u30eb\u30d5\u30a1\u30fc\u30b9\u30c8\u306eCustomer Data Platform\u3067\u4f5c\u696d\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n

5. \u76e3\u7763\u6a5f\u95a2\u5411\u3051\u306e\u76e3\u67fb\u3002<\/p>\n

6. \u65b0\u305f\u306a\u30e6\u30fc\u30b6\u30fc\u6a29\u5229\u3092\u8a8d\u3081\u308b\u6587\u5316\u306e\u53d7\u5bb9\u3002<\/p>\n

\u5168\u30a4\u30f3\u30d5\u30a9\u30b0\u30e9\u30d5\u30a3\u30c3\u30af!<\/h3>\n

\"Get<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

データは「21世紀の石油」となるだろうと言われています。これまでデータ（特にビッグデータ）は今日のアプリ広告を動かすエンジンでした。データ主導の広告は広告主のためだけのものではありません。より関連性のある広告を見つけ、その中の商品と関わり合おうというユーザーのためのものでもあります。しかし5月25日にGDPR<\/a>がEUで発効されると、データを取り巻く話は一変することになります。<\/p>\n","protected":false},"author":1,"featured_media":15759,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[57,58],"tags":[],"class_list":["post-13921","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ja-ja","category-mobile-marketing-trends-ja"],"_links":{"self":[{"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/posts\/13921","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/comments?post=13921"}],"version-history":[{"count":0,"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/posts\/13921\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/media\/15759"}],"wp:attachment":[{"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/media?parent=13921"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/categories?post=13921"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/tags?post=13921"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}