{"id":15732,"date":"2018-10-29T10:00:00","date_gmt":"2018-10-29T10:00:00","guid":{"rendered":"https:\/\/www.applift.com\/?p=15732"},"modified":"2018-10-30T04:32:07","modified_gmt":"2018-10-30T04:32:07","slug":"%e5%ba%83%e5%91%8a%e4%b8%bb%e5%90%91%e3%81%91%e3%82%bd%e3%83%aa%e3%83%a5%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3%e3%80%8cmobile-journey-advertising%e3%80%8d%e3%82%92%e7%99%ba%e8%a1%a8%e3%81%97%e3%81%be","status":"publish","type":"post","link":"http:\/\/applift.sohocreative.eu\/ja\/blog\/%e5%ba%83%e5%91%8a%e4%b8%bb%e5%90%91%e3%81%91%e3%82%bd%e3%83%aa%e3%83%a5%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3%e3%80%8cmobile-journey-advertising%e3%80%8d%e3%82%92%e7%99%ba%e8%a1%a8%e3%81%97%e3%81%be","title":{"rendered":"\u5e83\u544a\u4e3b\u5411\u3051\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u300cMobile Journey Advertising\u300d\u3092\u767a\u8868\u3057\u307e\u3057\u305f\uff01"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Applift\u306f\u3053\u306e\u305f\u3073\u3001CPA\uff08cost per action\uff09\u3092\u901a\u3058\u3066\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u91cd\u8996\u306e\u6210\u679c\u306b\u7740\u76ee\u3057\u305f\u65b0\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u300c<\/span><a href=\"http:\/\/applift.sohocreative.eu\/solutions\/for-advertisers\"><span style=\"font-weight: 400\">Mobile Journey Advertising<\/span><\/a><span style=\"font-weight: 400\">\u300d\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u305f\u3081\u306b\u3001\u300c\u771f\u306e\u30e2\u30d0\u30a4\u30eb\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\uff08True Mobile Performance\uff09\u300d\u3068\u3044\u3046\u30bf\u30b0\u30e9\u30a4\u30f3\u3067\u30d6\u30e9\u30f3\u30c9\u3092\u5f37\u5316\u3057\u307e\u3057\u305f\u3002\u4eca\u56de\u306e\u30ea\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306b\u306f\u65b0\u3057\u3044\u30ed\u30b4\u3084<\/span><a href=\"http:\/\/applift.sohocreative.eu\/\"><span style=\"font-weight: 400\">\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30c7\u30b6\u30a4\u30f3<\/span><\/a><span style=\"font-weight: 400\">\u3001<\/span><a href=\"http:\/\/applift.sohocreative.eu\/about\"><span style=\"font-weight: 400\">\u30d6\u30e9\u30f3\u30c9\u30e1\u30c3\u30bb\u30fc\u30b8<\/span><\/a><span style=\"font-weight: 400\">\u304c\u542b\u307e\u308c\u307e\u3059\u3002\u3053\u308c\u3089\u306f\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u3068\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u5168\u4f53\u3067\u6700\u5927\u9650\u306eROAS\u3092\u30e2\u30d0\u30a4\u30eb\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u63d0\u4f9b\u3067\u304d\u308b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5b9f\u73fe\u3059\u308b\u540c\u793e\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u6cbf\u3063\u305f\u3082\u306e\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">Mobile Journey Advertising\u306f\u3001\u95a2\u5fc3\u304c\u306a\u3044\u3001\u3042\u308b\u3044\u306f\u5229\u7528\u3057\u3066\u3044\u306a\u3044\u53ef\u80fd\u6027\u306e\u3042\u308b\u30e6\u30fc\u30b6\u30fc\u3067\u306f\u306a\u304f\u3001\u5b9f\u969b\u306b\u5e83\u544a\u4e3b\u304c\u7372\u5f97\u3057\u305f\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u306e\u652f\u6255\u3044\u3092\u53ef\u80fd\u306b\u3059\u308b\u3053\u3068\u3067\u3001\u30e2\u30d0\u30a4\u30eb\u30a2\u30d7\u30ea\u306e\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3068\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5225\u3005\u306b\u5b9f\u884c\u3059\u308b\u3068\u3044\u3046\u30b5\u30a4\u30ed\u578b\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u4e0d\u8981\u306b\u3057\u307e\u3059\u3002\u7d14\u7c8b\u306b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u30d9\u30fc\u30b9\u306e\u4fa1\u683c\u8a2d\u5b9a\u3092\u5b9f\u73fe\u3059\u308b\u3053\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u3063\u3066\u3001\u5e83\u544a\u4e3b\u306e\u7686\u3055\u3093\u306f\u30e6\u30fc\u30b6\u3068\u7e4b\u304c\u308a\u30a2\u30af\u30c6\u30a3\u30d6\u5316\u3055\u305b\u3001\u5f7c\u3089\u3092\u5fe0\u5b9f\u3067\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u5ea6\u304c\u9ad8\u3044\u9867\u5ba2\u306b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u305d\u3057\u3066\u6700\u7d42\u7684\u306b\u306f\u5e83\u544a\u8cbb\u7528\u306e\u53ce\u76ca\u7387\u304c\u5411\u4e0a\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u306fCPA\u4fa1\u683c\u8a2d\u5b9a\u30e2\u30c7\u30eb\u3067\u771f\u306e\u7d50\u679c\u3092\u5f97\u305f\u5834\u5408\u306b\u306e\u307f\u652f\u6255\u3044\u3092\u3059\u308c\u3070\u3088\u3044\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">Applift\u306eCEO\u3001\u30c8\u30e0\uff65\u30b3\u30b9\u30b7\u30a7\u30e9 (Tim Koschella) \u306f\u6b21\u306e\u3088\u3046\u306b\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\u300c\u30e2\u30d0\u30a4\u30eb\u5e83\u544a\u696d\u754c\u3067\u306f\u3001\u30d5\u30a1\u30cd\u30eb\u5168\u4f53\u306b\u7126\u70b9\u3092\u5f53\u3066\u3001\u9867\u5ba2\u306e\u30a2\u30af\u30c6\u30a3\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u4fc3\u9032\u3059\u308bROI\u4e2d\u5fc3\u306e\u30e2\u30c7\u30eb\u306e\u30cb\u30fc\u30ba\u304c\u5207\u8feb\u3057\u3066\u3044\u307e\u3059\u3002Applift\u306f\u65b0\u898f\u304a\u3088\u3073\u30ea\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3055\u308c\u305f\u9867\u5ba2\u306b\u3064\u3044\u3066\u771f\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u4e3b\u4f53CPA\u30e2\u30c7\u30eb\u3092\u63d0\u4f9b\u3059\u308b\u3001\u6700\u521d\u3067\u552f\u4e00\u306e\u30e2\u30d0\u30a4\u30eb\u5e83\u544a\u4f1a\u793e\u3067\u3059\u3002\u4f9d\u7136\u3068\u3057\u3066\u5f93\u6765\u306e\u4fa1\u683c\u8a2d\u5b9a\u30e2\u30c7\u30eb\u306b\u4f9d\u5b58\u3057\u3066\u3044\u308b\u696d\u754c\u306b\u304a\u3044\u3066\u3001\u672c\u5f53\u306e\u7d50\u679c\u306e\u307f\u306b\u5bfe\u3057\u3066\u652f\u6255\u3044\u304c\u884c\u308f\u308c\u308b\u7d71\u5408\u3055\u308c\u305f\u88fd\u54c1\u3092\u304a\u5ba2\u69d8\u306b\u63d0\u4f9b\u3067\u304d\u308b\u3053\u3068\u3092\u3046\u308c\u3057\u304f\u3001\u305d\u3057\u3066\u8a87\u308a\u306b\u601d\u3063\u3066\u3044\u307e\u3059\u300d<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u671b\u307e\u3057\u3044\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3078\u306e\u30ea\u30fc\u30c1\u304b\u3089\u3001\u65b0\u898f\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u3068\u5f7c\u3089\u306e\u9867\u5ba2\u3078\u306e\u8ee2\u63db\u3001\u7d99\u7d9a\u7684\u306a\u30ea\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u307e\u3067\u3001Mobile Journey Advertising\u306f\u30d5\u30a1\u30cd\u30eb\u5168\u4f53\u306b\u308f\u305f\u3063\u3066\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u3092\u91cd\u8996\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u30e2\u30d0\u30a4\u30eb\u5e83\u544a\u3067\u306f\u3053\u306e\u6570\u5e74\u3001\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u306e\u6570\u5024\u306f\u9ad8\u3044\u3082\u306e\u306e\u8cea\u304c\u9ad8\u304f\u672c\u5f53\u306b\u95a2\u5fc3\u306e\u3042\u308b\u9867\u5ba2\u306f\u5c11\u306a\u3044\u306e\u3067\u306f\u306a\u3044\u304b\u3068\u30d6\u30e9\u30f3\u30c9\u3084\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u601d\u308f\u305b\u308b\u72b6\u6cc1\u304c\u7d9a\u3044\u3066\u3044\u307e\u3057\u305f\u3002Applift\u306e\u30ea\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306f\u3001\u3053\u3046\u3057\u305f\u30e2\u30d0\u30a4\u30eb\u5e83\u544a\u306b\u304a\u3051\u308b\u5909\u5316\u306b\u76f4\u63a5\u7684\u306b\u5bfe\u5fdc\u3059\u308b\u3082\u306e\u3067\u3059\u3002<\/span><span style=\"font-weight: 400\"><br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u5f53\u793e\u306e\u65b0\u3057\u3044\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u305c\u3072\u3054\u89a7\u304f\u3060\u3055\u3044\u3002\u305d\u3057\u3066\u30e6\u30fc\u30b6\u306e\u300cjourney\uff08\u30b8\u30e3\u30fc\u30cb\u30fc\uff09\u300d\u77e5\u308b\u305f\u3081\u306e\u6e96\u5099\u3092\u6574\u3048\u3066\u304f\u3060\u3055\u3044\uff01<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Applift\u306f\u3053\u306e\u305f\u3073\u3001CPA\uff08cost per action\uff09\u3092\u901a\u3058\u3066\u30d1\u30d5\u30a9<span class=\"read_more_area\"><a class=\"read-more\" href=\"http:\/\/applift.sohocreative.eu\/ja\/blog\/%e5%ba%83%e5%91%8a%e4%b8%bb%e5%90%91%e3%81%91%e3%82%bd%e3%83%aa%e3%83%a5%e3%83%bc%e3%82%b7%e3%83%a7%e3%83%b3%e3%80%8cmobile-journey-advertising%e3%80%8d%e3%82%92%e7%99%ba%e8%a1%a8%e3%81%97%e3%81%be\"> Continue Reading <\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":14648,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[60,57],"tags":[],"class_list":["post-15732","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-applift-news-ja","category-ja-ja"],"_links":{"self":[{"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/posts\/15732","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/comments?post=15732"}],"version-history":[{"count":0,"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/posts\/15732\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/media\/14648"}],"wp:attachment":[{"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/media?parent=15732"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/categories?post=15732"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/applift.sohocreative.eu\/ja\/wp-json\/wp\/v2\/tags?post=15732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}