AppLift’s inaugural FirstScreen Conference kicked off today at Kino International in Berlin, bringing together the leading minds of the mobile industry. At the event we announced our new unified platform DataLift 360 – the first platform to unify app advertising across the entire app lifecycle, from launch to growth and retention.
Last month AppLift hosted its first tech meetup in cooperation with developer-focused platform Honeypot. The event took place in AppLift’s newly renovated office space, located in Mitte, Berlin’s startup hub. Learn more about microservices in startups!
FirstScreen is just one week away and we thought we owe it to our readers as well as to all attendees to say a short word about the city where the conference will take place, and where AppLift was born. From being at the center of much of Europe’s history and turmoil throughout the 20th century, over the last 20 years Berlin has become a vibrant hub for artistic creativity and, most recently, startup innovation.
Although plenty of food and excitement will be provided at the aftershow party at House of Weekend, we’ve interviewed three AppLift Berliners, both native and newcomers, to explain why they love this city so much and give a few tips as to where to go eat and party if you’re staying for a couple days more.
A few weeks ago we went out with the news of our first-ever conference, FirstScreen, which will take place on June 15 in Berlin in collaboration with Online Marketing Rockstars. Today we’re thrilled to announce the first speakers as well as the conference agenda. We mixed insightful sessions from mobile experts with inspirational talks from influencers and entrepreneurial luminaries to bring you a conference experience both informative and entertaining. Among others, we will be welcoming the founders of the app phenomenons musical.ly and Dubsmash, as well as specialists from Facebook, TUNE, adjust, Studio 71, Priori Data and many more!
Today we are excited to announce FirstScreen, the first conference dedicated to mobile performance advertising and ad technology. FirstScreen will take place on June 15th in the vibrant digital capital of Europe, Berlin. We are teaming up with the amazing team from Online Marketing Rockstars to host this show at the historic location Kino International.
Introducing the brand new AppLift Tech Blog, where our development and engineering team show how we solve real-life tech problems and which tools are best for that purpose.
After a long and arduous journey, AppLift finally opened its doors to a brand new office in the heart of India’s silicon valley – Bangalore. A vibrant city with some of the best tech talent in the world, the bustling city of Bangalore was a natural choice for AppLift to set up shop and further grow its India business. A week of festivities ensued with the opening of the new office – ranging from a learnup to an office warming party and finally, AppLift’s premier Datathon in India.
Contribute to ending global hunger with the ShartheMeal app! It doesn’t take more than 50 cents and two taps to feed a hungry child for one day. Everyone can make a difference…
— 全球领先的移动应用营销平台AppLift，今天正式对外宣布收购Bidstalk公司，该公司是一家为媒体及广告主提供自动服务的白标移动及视频需求方（DSP）平台。 总部位于新加坡，同时其在印度的班加罗尔也设立有R&D中心。Bidstalk为营销人员提供购买RTB移动广告的独家程序化自动服务平台。通过本次收购，此举进一步促使AppLift成为全球注重效果的应用营销市场的先驱。
오늘 앱리프트가 DSP(Demand Side Platform)의 글로벌 선두주자인 비드스톡을 인수 한다는 소식을 전해드립니다. 비드스톡은 싱가폴에 본사를 두고, 인도 방갈로르(Bangalore)에 R&D 센터를 보유하고 있습니다. 이 기술로 모바일 마케터들은 셀프서브(Self-serve) 인터페이스에서 화이트 레벨(White-label) 방식으로 제공되는 실시간 경매 인벤토리를 구입할 수 있게 되고, 하루 40억 이상의 광고 노출이 가능한 DSP의 지원을 받게 됩니다.