Recently, we broadcasted a Facebook Live event in Korea, called “A Chat With Mobile Marketers”, where Jun Lim (VP of Korea and SEA, AppLift) hosted an insightful discussion to help startup marketers, app developers, or beginners to understand mobile app marketing. Check out some of the key takeaways from the discussion as well as the video (in Korean)!
Spring is almost knocking at our doorstep, and with it comes the ritual of spring cleaning — a practice of thoroughly cleaning the house in time for spring. And that applies for apps too!
With ad:tech New Delhi just a few days away, it’s a good time for advertisers to review their strategy to acquire the best users for their apps. We know how tough it can be to break into a new market, so we’ve come up with some tips to acquire and retain loyal users for your app.
We spoke to experts from the ad tech industry to find out what they are looking forward to the most at this year’s edition of MWC.
We sat down with Gal Levenhaim, VP Products at AppLift to find out more about building DataLift 360 and what a unified platform means for app advertisers.
Welcome to the final instalment of our four-part series where we introduce you with AppLifters who have attended MWC over the various years and will share their first-hand experiences so you get an insider look at what to expect at the conference, apart from some shiny new smartphones of course! In this part, meet AppLift’s Events and Community Manager Johana Leeflang who is not only an MWC attendee, but also the magician working behind the scenes to make sure it’s a kick-ass show for us!
Welcome to the third part of our four-part series where we will introduce you with AppLifters who have attended MWC over the various years and will share their first-hand experiences so you get an insider look at what to expect at the conference, apart from some shiny new smartphones of course! In this part, meet AppLift India MD Rishi Agarwal who gets candid about his adventures at MWC!
If you are heading to MWC this year hoping to sign that much awaited client, our Strategic BD Lead Isaiah Jones has tips for you in this part two! Listen up!
Welcome to the final installment of the Programmatic Survival Guide, in partnership with Pretio Interactive. In the last three parts, we have gone in detail over the main components that make up a programmatic ecosystem. In this last segment, learn how DSPs and SSPs interact with each other in the programmatic environment to serve ads.
Starting today, we kick off a four-part series where we will introduce you to AppLifters who have attended MWC over the various years and will share their first-hand experiences so you get an insider look at what to expect at the conference, apart from some shiny new smartphones of course!